A 3D sales platform that turns a customised pergola into a ready enquiry, quotation and CRM opportunity.

Case Study / 01 of 14

Work context
Independent delivery from strategy to launch
Website
mojapergola.sk
Scope
Web Design and Development / 3D Configurator / CRM

Moja Pergola

01 / Overview

From a complex product to a ready specification

A bioclimatic pergola combines dimensions, mounting, materials, lighting and four configurable sides. Customers previously had to understand those choices through calls and static documents.

Moja Pergola turns them into one visual sales journey. Customers configure the product in 3D, send an exact specification and give the sales team a ready opportunity in the connected CRM.

02 / Challenge

Static catalogues could not show the real product

The team relied on phone calls, Excel and Word. Designs took time, quotations were assembled manually and customers still had to imagine the final product.

The new experience had to simplify every choice and preserve it from the 3D scene through the enquiry and quotation.

Pergola with a frameless glass enclosure. Materials and enclosure choices shown in context
Enquiry form with the configured pergola summarised beside it. The configuration carries into the enquiry instead of being described again
CRM pipeline listing deals with their model, stage and price; anonymised demo data

03 / Approach

One configuration throughout the entire journey

Working from a logo supplied by the client's designer, I created the visual system, product experience, website, 3D configurator, backend and CRM. The scene updates as customers change dimensions, colours, lighting and enclosures. Their final configuration then continues into documents, communication and the CRM, where the team prepares quotations and manages each opportunity.

04 / Results

A configurator that became sales infrastructure

The live platform replaces a process spread across calls, spreadsheets and Word documents with one configuration that continues through the entire sales journey.

  1. 04

    Product lines, one system

    Standard, Standard+, Premium and Royal share one experience while keeping their own dimensions, finishes and equipment.

  2. 4,096

    Possible enclosure layouts

    Four configurable sides support thousands of enclosure layouts before dimensions, colours and accessories are added.

  3. 03

    Disconnected tools consolidated

    Phone specifications, Excel tracking and Word quotations now continue through one connected workflow.

Client perspective

“We are very satisfied with our collaboration with Adam. We especially appreciate his professional approach, reliability, fast communication and willingness to address our requirements.

The whole process ran smoothly and the result met our expectations. We recommend Adam to anyone looking for professional services of a high standard.”

Kristián B. & Branislav T.

Moja Pergola

Next Project

02 / 14

Brand Strategy and Copywriting / UX and UI Design / Creative Development