A customised Shopify store that turns product education into purchase, with Czech payments and delivery built into checkout.
Yerb
01 / Overview
A storefront that has to teach before it sells
Yerb is a Czech functional drinks brand with Drive for daytime energy and Chill for calm evenings. The online store is where the brand explains the product and makes the sale.
As the brand's technical partner, I am responsible for the storefront, merchandising, payments, delivery and ongoing campaign support.
02 / Challenge
Functional drinks sell on explanation, not impulse
Customers need to understand the ingredients, effect and daily ritual before the price makes sense. The store has to teach without losing the energy of the brand.
Czech customers also expect Packeta pickup points and a familiar domestic payment experience directly inside checkout.
03 / Approach
A licensed base, rebuilt into the brand's own shop
The Shopify storefront was customised until every section felt native to Yerb. Product education, benefits and reviews guide customers from understanding to checkout. A custom Packeta connection brings pickup points into the purchase journey, while Comgate provides the familiar local payment experience. The ongoing collaboration covers optimisation, campaign support and urgent fixes.
04 / Results
A brand storefront in daily operation
The shop has been live and selling since 2025, supported by an ongoing technical partnership and local commerce integrations.
Since 2025
Live and selling
The storefront has served as the brand's primary sales channel since 2025.
Packeta
Custom carrier connection
Pickup point delivery behaves as a native part of checkout.
Comgate
Domestic payment experience
Czech customers pay through a familiar local gateway.
Client perspective
“Adam is an excellent and technically skilled developer. He responds quickly, especially in urgent situations.
He helped with website development, setup and every necessary integration, from a custom Packeta connection to website optimisation.”
